Developed by a Dr. Duran of Hopkins University and her faithful assistant, Calvin, the Priapism Formula is a highly effective aphrodisiac – as the Dr and Calvin discovered when she accidentally inhaled the fumes from it one day.
From there, the Priapism Formula next turned up as the secret ingredient in the sauce used on burgers at Pop’s – a start-up operated, not coincidentally, by friends of Calvin’s who had stolen the formula from Duran’s lab. Somewhat more dilute in its effects when consumed with a burger, fries and a milkshake, the Priapism Formula – now called the Secret Sauce – remained a mild aphrodisiac and something of a euphoric. Unsurprisingly, this made Pop’s quite popular.